Hello there. We are OAK. A marketing consulting firm that provides services in the areas of consumer trends, strategic planning and branding.

We believe that all current marketing efforts must have a consumer focus in order to create new and relevant business and marketing ideas – either in B2C or B2B markets. Our goal is to help companies and brands create value, improving – strategically and tactically – their communication efforts, environments, behaviors and products/services to the latest market intelligence and consumer trends. That’s what we do.


This belief is made possible through our partnership with trendwatching.com, which we represent in Portugal, that help us create better solutions for brands, focused on consumer and market evolutions.
Alongside trendwatching.com – one of the world’s leading company in the area of consumer trends – we collect and analyze the latest consumer trends, embed in a network with trend spotters in over 120 countries.

If you share this vision of marketing and creating added value for companies and brands with your consumers in mind, check out the ideas we share and join the conversation.